Getting drunk is not a game

This festive season, London Ambulance Service has launched a hard-hitting alcohol awareness campaign highlighting the impact of alcohol-related calls on the capital’s other ill and injured patients.card1

The social media campaign illustrates how people who have drunk so much they are collapsed and unconscious can ‘top’ other patients as paramedics rush to treat them, leaving others to wait longer.

Alcohol-related calls are the most common need for an ambulance among 21-30 year olds across London. Startling statistics from the emergency services show London Ambulance Service responded to over 6,000* alcohol-related incidents last December, making up seven per cent of all ambulance call outs for the month.

As part of the campaign, London Ambulance Service will be providing tips and advice on social media throughout December, so that party goers can look after themselves and their friends as they enjoy their night out.

Follow the campaign on social media using #NotAGame and take a look at our top tips now.